What educators say

Learn why educators love our business simulations, and why they would recommend it for your business course or corporate training.

Many students never get a proper understanding of how operations and financial statements fit together. I think Hubro Business makes these connections practical and completely clear to them.
Bo Karlsson Professor, Industrial Management
500+ institutions
1k+ Businesses, Universities and Colleges
500k+ Users on the platform
500+ institutions teaching with Hubro
9/10 educators run Hubro again

Unrivaled learner engagement

Simulations engage students in the learning process and lead to better learning outcomes. My students tell me they find the simulation much more interesting than traditional learning approaches.
Judy Swisher Professor of Finance
We chose Hubro because they really understood our learning needs and how we wanted to achieve them. I could not be more pleased with our collaboration and the outcome that we got from them.
Nick Miller President and Co-Founder
The Digital Marketing simulation is a game-changer. Students gain access to a multi-function dashboard. It's first-hand realistic experience of digital marketing campaign management.
Annmarie Hanlon Associate Professor in Digital and AI Marketing
There were clear signs of engagement and enjoyment with the process and the content. One of our students from the first cohort, a lawyer, mentioned to me in a telephone call that it 'was the most fun she had doing an assessment - EVER!'
Heather Davis Director of Postgraduate Studies
The impact of climate change is rapidly becoming more visible and tangible worldwide. We are also seeing its effects more and more clearly in the economy as climate risks translate into financial losses. I hope it is obvious why sustainability is key in business education and in business simulations.
Coen van Hout Academy Manager / Lecturer, Finance and Economics
This is a genius way to learn our marketing strategy syllabus. It is the closest we get to real-life situations!
Mette-Jorunn Meisland Marketing Lecturer
If you want your students to be able to apply theories in their future jobs, Hubro is the one, I found so far, to make a virtual business environment that is quite close to the real world.
Sandra Zhu-Bandelier Business Lecturer
Students were thinking like marketers, outside of class. They were applying 4P concepts in the formulation of marketing strategy, just like we did every day in the business world.
Scott Griffith Assistant Professor of Business Administration
Hubro has taken great care to design this simulation to reflect the real-world strategic and tactical decisions real marketers face every day.
Stacy Schwartz Assistant Professor, MS Digital Marketing
Instead of trying to manage multiple platforms like HubSpot, Google Analytics and Search Console, everything was brought together in one place. That made my course manageable, and helped students actually understand what they were doing.
Wendy Gillis Visiting instructor of marketing

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