Add sustainability to the course you already teach

Three simulations, one for each discipline: business, marketing and finance. The core you teach stays as it is, and ESG arrives as a market condition that decides who buys, what borrowing costs and what the company is worth. Customizable, LMS-ready, 4 to 12 hours of class time.

Your match

Hubro Sustainable Business Simulation

Dual scoring makes sustainability strategy rather than a side quest.

Students run a company where the ESG index determines who they can sell to, prices their loans and rewards every sustainable choice.

  • ESG index
  • Sustainable strategy
  • Suppliers
  • Ethics
  • Carbon tax

5 to 12 hours · Teams of 2 to 4 · LMS-ready

Free instructor account. No setup required to explore.

I teach Sustainable Business

Sustainable business
Sustainable marketing
Sustainable finance

Three disciplines, and the simulation each one maps to

Pick the discipline you teach in. The courses and the matched simulation update together, so the comparison stays in one place instead of three scrolls.

Sustainable business courses

Courses where ESG has to have consequences: the index decides who buys, what borrowing costs and which strategies survive.

The match

Hubro Sustainable Business Simulation

Students run a company where the ESG index determines who they can sell to, prices their loans and rewards every sustainable choice.

  • ESG index
  • Sustainable strategy
  • Suppliers
  • Ethics
  • Carbon tax
Explore the simulation

5 to 12 hours · Teams of 2 to 4 · LMS-ready

Teaching sustainability somewhere else in the program? Tell us what you teach and we will point you to the simulation other instructors run for it.

Ask our team

What instructors teaching sustainability say

The Sustainable Marketing simulation was built with BI Norwegian Business School, for the introductory marketing course.

This is, hands down, the best way to introduce sustainability into marketing education.
Tarje Gaustad
Tarje Gaustad Associate Professor of Marketing, BI Norwegian Business School
The impact of climate change is rapidly becoming more visible and tangible worldwide. We are also seeing its effects more and more clearly in the economy as climate risks translate into financial losses. (..) I hope it is obvious why sustainability is key in business education and in business simulations.
Coen van Hout
Coen van Hout Academy Manager / Lecturer, Finance and Economics, HAN University of Applied Sciences
94% of educators and students recommend Hubro
9/10 educators run Hubro again next term
80% of students report stronger engagement
500+ institutions worldwide

Built to fit your course, not the other way around

Adapt content, pacing and assessment to your syllabus and learning goals. If you need something specific, our education team helps you tailor the setup.

Rounds and pacing

Scale the number of quarters up or down and run on a schedule, from an intensive day to a full semester, with deadlines and gates you control.

Sustainability pressure on a dial

Carbon taxation and other ESG incentives switch on or off, and market events like rising industry standards are yours to add or remove, so you decide how far sustainability reaches into the course.

Teams or single player

Run group competition in class or self-paced individual play at home, against classmates or against bots. Both work fully online.

Ready-made ESG assignments

Double materiality analysis, market and competitor plans and reflection exercises are written and waiting, with AI-graded feedback, so the syllabus gains a topic and not a workload.

Assessment your way

Auto-graded quizzes, reflection exercises and AI grading for written assignments, weighted how you choose.

How assessment works

LMS integration

Runs inside Canvas, Moodle, Blackboard and Brightspace with assignment delivery and grade syncing.

How the LMS integration works

Built with leading institutions, backed by Sage

Hubro Simulations is a wholly owned subsidiary of Sage, one of the world's leading academic publishers. Our simulations are developed with instructors and subject-matter experts, grounded in proven learning science.

Hubro is an AACSB Business Education Alliance partner and a Harvard Business Impact Education partner.

Sustainability simulation FAQ

What is a sustainability simulation?

A sustainability simulation is an online learning tool where students run a virtual company in a market that prices ESG: their sustainability performance decides who buys from them, what borrowing costs and what the company is worth. Hubro's sustainability simulations are customizable, run inside your LMS and take 4 to 12 hours of class time.

How do I add sustainability to a course I already teach?

This is exactly what these simulations are for. Each one carries the core you already teach — the marketing mix, the business case or the finance cycle — inside a market where ESG shapes the outcome, with written exercises and ethical decision events included. Carbon taxation and other incentives are optional, so you control how far sustainability reaches. There is no syllabus rebuild: drop it into the course you already run.

What is the difference between the Sustainable Business, Sustainable Marketing and Sustainable Finance simulations?

They share the same sustainable jetpack universe and train different muscles. The Hubro Sustainable Business Simulation is built on the Hubro Business case: strategy, production, suppliers and budgeting, scored on equity and the ESG index. The Hubro Sustainable Marketing Simulation is built on the marketing core: segmentation, positioning and the full mix, scored on financial and ESG performance. The Hubro Sustainable Finance Simulation is built on the Hubro Finance case: funding, valuation and dividends, with success measured on a stock price that prices ESG in.

Can I turn the sustainability pressure up or down?

Yes. Carbon taxation and other sustainability incentives and disincentives are switched on or off by the educator, and market events like rising industry ESG standards and shifting consumer preferences are part of the content you choose to run. That is how the same simulation fits both a specialized sustainability module and a core course adding the topic for the first time.

How long does a sustainability simulation take to run?

Between 4 and 12 hours of class time, depending on the simulation and the number of rounds you run. You can scale the rounds up or down, from an intensive day to a schedule spread across a full semester.

Do the simulations run inside Canvas, Moodle, Blackboard or Brightspace?

Yes. Every Hubro simulation runs inside Canvas, Moodle, Blackboard and Brightspace, with assignments delivered and grades synced through the LMS. Students can also join by link.

Can I customize the simulation content for my course?

Yes. Every Hubro simulation lets you adapt content, pacing and assessment: scale the number of rounds, add or remove assignments, exercises and market events, and choose between team and single-player formats. For something specific, our education team helps tailor the setup.

Find the simulation for your course

Open a free instructor account and explore the simulation that matches your syllabus, or book a demo and we will walk through it with you.