Our all-in-one strategic management simulation is built on our proven Business case — and carries a full strategy course on top, from PESTEL and SWOT to the BCG matrix, all tied to a live competitive market. It's experiential learning that fits any course — and ends with job-ready skills.
Students take over as the management team of a jetpack manufacturer — the same proven case thousands of students have run in Hubro Business — now with a full strategic management layer on top. They'll build skills as they analyze the market with real frameworks, make the classic strategy calls and watch equity reveal whose strategy actually worked.
Every quarter serves the decisions strategy courses are about: which markets to enter, whether to build factories or outsource to contract manufacturers, whether to invest in new product categories or in process improvements — and whether to take on debt to fund it all.
The frameworks aren't a lecture slide here — they're assignments. Students run strategic market analyses with PESTEL, SWOT and the BCG matrix on a market that's actually moving, then act on what they found.
See how strategy, goals and plans intersect — and how every strategic call lands in profitability and cash flow.
Run the classic make-or-buy: owned factories versus contract manufacturers, with the cost structures to prove it.
Manage the product mix, set budgets and price with product calculations behind every call.
Face special decisions related to ethics — where the strategic answer and the right answer can pull apart.
If you want your students to be able to apply theories in their future jobs, Hubro is the one, I found so far, to make a virtual business environment that is quite close to the real world.
Underneath is the Hubro Business case educators already trust — forecasts, R&D, production, contracts, budgets and financing. On top sits the strategy course: PESTEL, SWOT and BCG matrix analyses, written strategy exercises and market-altering events that test whether the plan survives contact with competitors.
Between planning, lecturing and grading, every minute counts. Hubro's Strategic Management simulation is quick to set up and easy to use with customization options to meet your course needs.
Premade assignments and instructor materials make it ready to launch on day one.
Built-in tools and reflection exercises speed up the grading process.
Content and rounds that can be added or removed to fit your syllabus, not the other way around.
AI grading, support and debriefing so you can save time and run the simulation to perfection.
Real education specialists available to help from start to finish.
Compatible with Canvas, Moodle, Blackboard and Brightspace for assignment delivery and grade syncing.
See how every group is doing, where they're stuck and when to step in.
Certificates that can be posted on LinkedIn to demonstrate skills and show career readiness.
Customize the Balanced Scorecard around your learning objectives, weight the metrics that matter and see group rankings update instantly.
